What we do
Marketing strategies and plans
Devise strategies and action plans to drive sales and help clients become more efficient and more effective at marketing.
Market research
Focus groups, interviews and online surveys to enhance customer understanding and guide future strategy.
Mystery shopping
Independent insights and understanding of the customer journey to identify gaps in service and highlight areas of excellence.
Mentoring
Objective advice and support to help clients address challenges, monitor performance and drive growth.
Customer satisfaction studies
Evaluate customer perceptions and satisfaction to build loyalty and prevent high churn rates.
Training
Help clients gain the skills and knowhow to improve effectiveness and confidence.
Funding applications and policy submissions
Stakeholder consultation, articulate strategies and write applications for submission to awarding authorities.
Feasibility studies
Assess marketing, financial and technical feasibility to help promoters make informed business and investment decisions.
Economic impact assessment of festivals
Audience and stakeholder research to quantify the economic impact of festivals on the local economy.
Trade show representation
Represent tourism clients at meet-the-buyer workshops and trade shows.
Coaching
Help clients achieve their business goals by exploring new ways of moving forward.
Copywriting
Turn insights and data into useable content for trade or consumer audiences.
Get in touch
Telephone: 091 523 862
Email: info@banemullarkey.ie
Follow @BaneMullarkey